Reading Time: 6 minutes In the dynamic world of SaaS startups, founders often find themselves wearing multiple hats, from pitching investors to managing teams and driving customer acquisition. Understanding
Reading Time: 4 minutes The belief that an asset is anything that puts money into your pocket, while a liability is something takes money out of it, is quite a useful belief to have.
Reading Time: 3 minutes Then a curiosity kicks in and we realize we can use these same words to construct questions. Questions open us up to consume new information.
Reading Time: 3 minutes As you explore the expanse of the idea consider it from both sides. Any successful business aligns two sides, a success formula if you will.
Reading Time: 7 minutes Sales and marketing are the two pillars on which a company stands. Together, they bring in funds from clients, customers, or investors and help a company scale up. Hiring a salesperson is one of the most crucial decisions a startup will face.
Reading Time: 7 minutes Every founder comes to a point where they have decide on who their first hire will be. Sales? Marketing? Customer Success? We’ll explore the latter.
Reading Time: 4 minutes As a founder, you spend lots of time making assumptions and then asking questions to verify those assumptions. If you get stuck, try these strategies.
Reading Time: 7 minutes At some point you’ll hire a SDR which is an entry role to cut their teeth on their journey towards sales or customer success. Here are some tips to help them.
Reading Time: 2 minutes Whether you are pitching your new product or service or getting in front of potential investors, how you practice matters.
